Working as part of the marketing teams at FrameworkESG and LMN Architects, as well as freelance.
Integrated brand design throughout powerpoint templates for both sales/marketing and client deliverable decks. Over 200 slides.
Sales and thought leadership graphics in slides, documents, and social media-friendly formats.
Designed and built full-featured WordPress website optimized for lead capture and SEO. CRM integration, content gating, custom admin interface with Advanced Custom Fields.
Developed branding, layout, and content for executive briefing series targeting C-suite level corporate leaders. Performed original data analysis of the 2019 proxy season, summarized in a report and interactive Tableau dashboard. Led promotional campaign via email and social media, including social media influencer analysis and email list segmentation.
Energy NewsData publishes weekly and monthly news and data reports for the West Coast energy industry. The redesigned marketing site provides preview access to selected articles for 6 individual publications, with encouragements to become a subscriber.
Web/mobile version of flagship product, previously published as a weekly PDF newsletter. The design maintains many familiar elements from the PDF, while adding mobile access and search features. A custom WordPress dashboard streamlines the publishing of weekly “editions,” including automatic import/export integrations with Word and InDesign.
Design mockup for NYU-based investigative journalism unit producing long-form reporting on violence and democratic movements in the Congo. Project included new site architecture to organize 3 multi-media sites into one unified brand, with bilingual English/French versions.